11/18/2010

GET LOUD BY TOMMY HILFIGER

'Loud


GET LOUD BY TOMMY HILFIGGER

Now you're probably wondering what fragrance and music has got to do with each other. well that's a normal thought because I was thinking exactly the same thing.

music and sent are both searching for divines and enlightenment, but both with it's one sense. one is hearing and the other is smell. If one would combine them literally, one might spray tab notes on it's neck.... which is absurd. What I think they've tried to do is combine the theme, the atmosphere of a live concert and I think i can be more specific: The atmosphere of a rock concert! and try to recreate that feeling due to a fragrance.

It's proved that smell can bring back memories! so why couldn't it be possible to relive the feeling of that awesome night you had at that concert by the smell of a perfume.
I think this is a breakthrough in marketing and also in inspiration for fragrance development.

Congrats Tommy you did it!

GET LOUD!!!!!! BY TOMMY HILFIGER



.morrison.

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